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About Us


Hi, Jennifer here.

I started Created Beautifully after having been in visual merchandising for a the past decade. Having developed a love for making and handcrafted items growing up the next natural step was to turn my creativity towards making a line of nature inspired jewelry.

Being self taught was and has been a challenge but one that has grown my skills in an organic way to produce pieces that are very much inspired by natural beauty. I design with the idea that jewelry and accessories can be both unique and make a statement while being simple enough to wear everyday.

After a few years I decided to expand my work to include hand made leather clutches, handbags and accessories. My mom taught me to sew as a child and getting back to something I enjoyed so much was just the springboard I needed for creating a line of bags.

My sister Stephanie now works with me in my home studios in the suburbs of Charlotte, North Carolina. Our two studio dogs Sophie and Max are constantly underfoot and keeping us company.

You will find my husband Jared working right by my side at art markets and up late nights at his "second job". He handles my graphic designs and also helps with some of my production when he has the time. 

Life is full of beauty - and I hope my designs can bring a little of it to your life.

~Jennifer Cashel